7 ways to promote your IG page outside Instagram
Instagram is one of the popular social networks with tons of active users and it is always a trendsetter for those immense fan followers. Apart from sharing photos and motion pictures with friends and followers, there are a lot more beneficial facets of Instagram from a business perspective. By promoting the IG page of a brand, the business could reach a large number of prospects outside the Instagram sphere and sustain in the competitive E-commerce world. Here are the proven ways to promote the IG page of the brand outside Instagram, and trust us, leveraging on these tactics truly pays in targeting the end audience.
Ways to Grow the Instagram page by diverting traffic from other sources:
1. Leveraging on Pinterest boards:
One of the best ways to gain tremendous Instagram followers is through Pinterest boards. Pinterest proves to be an excellent channel for referral traffic and can also result in gaining huge followers and Instagram engagement. The Pinterest analytics tools help to learn the click-through rates and the performance of the IG page on Pinterest boards. By clubbing the two social platforms, businesses can drive more traffic and engagement as the lifespan of the posts are more on Pinterest rather than on IG.
2. Diverting the CTA of your blogs to your Insta Page:
Bloggers can create their blogs and conclude them with a call to action icon to their Insta page. The CTA is highly beneficial as it draws user engagement and can prompt the reader to take actionable insights. The CTA icons are generally in the form of button, clickable images, or linked on a web page. CTA moves the brand to the next step in the sales funnel, and they can either appear at the end of the blog post or sprinkle all through the website to grab more business. As the CTAs are trackable, bloggers can measure how best their blogs are diverting traffic to their IG pages.
3. Answering Quora questions with a link page to the IG page:
The majority of students and knowledge seekers turn towards Quora questions to get their queries solved. The best way to divert traffic to the brand’s Instagram page and to promote the page is to end the Quora answers with a link back to the IG page. Resorting to the Quora page to create backlinks for IG Page can reach the most elite and dedicated audience for a brand that can soon convert into its loyal customers.
4. Including IG link in other social platforms :
Cross-posting the Instagram content on other social media platforms helps to yield the best return on investment for IG presence. Posting the Instagram content on Twitter, Facebook, and other social sites helps to maximize the reach of the content. Social Media Advertising is the cheapest way to advertise and promote a brand, and posting the IG content on social platforms helps to boost posts and reach of the business IG posts. With these better tactics, it is possible to reach a larger audience, and it is possible to enhance the post’s reach, engagement, and a lot more.
5. Using Insta Page link as Email Signature:
An Email signature can have the company details like name, phone number, email, and website. But, it is quite beneficial to include Instagram page links and other social media profiles as email signatures. More than adding a hyperlink to the email signature, including a logo of the specific social network looks professional. Creating an Email Signature is pretty simple, and it is possible to add them to any desired place, and it enhances its reach.
6. Modifying website with Insta Creativity:
A website is indeed the face of the business and enhancing the creativity of the website through Instagram tools is the best way to engage and retain the website visitors. By creating interactive and engaging websites, brands can connect with their followers, drive traffic to their business profile, and maximize their reach. There are several Instagram stories apps, that when used appropriately, enhances brand interest and get the website stand out in the minds of the audience.
7. Share the stunning IG cover pages with Image sharing sites:
Visual content is dominating the social media landscape, and it is proven to drive engagement harder than other forms of digital content. Instagram cover pages help the brand to showcase their profile permanently. The IG cover pages are designed in such a way that they grab the attention of the audience. One best and proven way to promote the IG page is to share them with Image sharing sites so that they reach a large domain of audience instantly.
Businesses of all types make use of Instagram to improve their bottom lines and IG also helps them to achieve great results, when promoted appropriately. We have discussed these Instagram marketing strategies that can help businesses to reach more people and generate more revenue.